KSTP-TV “The World Today” sports segment from April 1972 featuring Tom Ryther along with Ted O’Brien and Barry ZeVan. This team was selected through a national search by Frank Magid in 1970 and went on the air in July 1971. While not an instant hit with viewers, The World Today (and later in 1973 Eyewitness News) set record highs in Twin Cities news ratings.Credit: Tom Ryther
W.B.: And yet, Tom Sellers’ “Action News Theme” remained all through the change in news umbrella title. So did the lower-third layouts (name set in Franklin Gothic Condensed, followed by the “5” logo) well into the early ’80’s.
Jeff Lonto: The beep-beep-beep-beeeep by itself was the theme for Channel 5 news prior to July 1971. Supposedly it’s Morse code for VICTORY, an idea from old man Stanley E. Hubbard.
Howard Luloff: The World Today was the title of the first newscast I remember when we moved to Minnesota from New Jersey in 1972. I remember Ted O’Brien anchoring the news, Barry ZeVan on the weather, including the temperature for Bird Island and Tom Ryther with sports.
Howard Luloff: The World Today was the first newscast I remember when I moved to Minnesota from New Jersey in 1972. One episode I remember was when Ted O’Brien mentioned Barry ZeVan and it sounded like “Bury ZeVan.”